We are on a mission to make sure every school
who wants to access the services of an SLS is able to have the option.

And that every school in the UK understands the unique benefits of School Library Services.


Together we can have much more impact than we do on our own.


The current partnership of 13 members
have agreed the fee for 2023/24 will be £1,000 (+VAT) per partner.

Fees will be invoiced in August 2023 and cover the whole campaign. 


SLS Campaign Partner

SLS Provider

Referrals  (Local Authority region)

Collective Awareness Raising

Elected Referrals (UK Map)

Partner Credits (Content + Social Media)

Social Media Shares (occasional)

Opportunities for Additional Earning

Promoting Training Opportunities

NEW FOR 2023/24
Access to a printed brochure for localised marketing
using author endorsements and school interviews

Package of bespoke training on sales and marketing
(worth £525+VAT)



Current Campaign Partners

A black and white logo with the word wral.
Harrow council london logo.
Northumberland county council logo.
Hampshire county council logo.
A black and white logo with the word islington on it.
West sussex county council logo.
Coventry city council logo.
The brighter borough of wandsworth logo.
Lancashire county council logo.
The logo for tower hamlets.
Durham county council logo.
Vision redbridge culture & leisure logo.
The city of westminster logo on a white background.
The logo for sl uk.

What we ask from partners

  1. Supply one article (edited by West Creative)
  2. Suggest a person to be interviewed or speak at a webinar
  3. Attend four partner meetings 
  4. Share and distribute campaign content online and in person

Support we offer in return

  1. Support with localised campaigns
  2. Analysis of campaign insights - what works & why
  3. Adhoc insights and advice from West Creative and Partners
  4. Complimentary access to training run by West Creative (worth a combined value of £525+VAT):


Campaign Results (2022/23)

Qualified Referrals Generated

Over the course of two terms, 69 qualified leads were given to SLS providers across the UK. 78% of the referrals were from schools outside of London, reflecting the truly national nature of this campaign. Based on customer research, we estimate that 43% of all leads convert into an actual purchase.

Growth Over Time

Search Engine Optimisation (SEO) takes time to mature. The campaign has now been running since 2020, and this year 40% of all website traffic (6400 visitors) was generated from search engines. This high level return on investment comes from frequently updating the website month-on-month.

Social Media Engagement

Engement levels of Twitter and Facebook are at a record level 5.5%. According to standard principles of social media metrics, this puts the campaign at a level of high engagement. Social media referrals account for 17% of all visits to the website.

Membership Levels

The campaign has generated just short of 1,000 active members. Growth this year fell by 30% compared to the previous year - something we are monitoring. However, the make-up of the membership remains very varied across the whole of the UK.

Watch Presentation

SLS Hampshire's Perspective

SLS Durham's Perspective

SLS Wirral's Perspective


Deadline Friday 2 June 2023

For now, we just need to know who is interested in joining the campaign.
Please help us know by filling in your details below.

An illustration of a rocket flying through the air.
A group of children with their hands up in the air.
A yellow and black logo with the word sls.